Do you advertise with Google?
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The Problem
Click fraud is a growing concern for businesses that use pay per click (PPC) advertising. It is estimated that click fraud costs advertisers billions of dollars every year. In 2021, the global loss due to click fraud was estimated to be around $35 billion, with some industries experiencing higher levels of fraudulent clicks than others. Click fraud occurs when individuals or bots click on an ad with the intent to drain the advertiser's budget without generating any legitimate traffic or conversions. This can lead to wasted advertising budgets, decreased ROI, and potentially harm a business's reputation. Therefore, it is crucial for businesses to stay diligent in detecting and eliminating click fraud from their campaigns to ensure they are reaching their target audience and not wasting their advertising budgets.
Our Solution
We aim to eliminate wasted spend through regular monitoring and analysis of ad performance, implementing click-fraud protection, and detailed industry techniques like placement/keyword management. Campaigns managed by Eliminate Wasted Spend have a reduced risk of fraud and are provided with monthly click fraud reports that detail the amount of advertising dollars saved from fraudulent clicks.
Our Average Click Savings By Visits
Pricing
Affordable solutions to eliminate wasted spend for any sized business.
Are you looking to use Eliminate Wasted Spend from the very beginning?
Let's get you advertising in the most cost effective way.
Contact UsEliminating Wasted Spend By:
Our top cost cutting focuses.
Eliminating Click Fraud
Our click fraud tools automatically block invalid traffic from clicking on your ads in real-time, ensuring your budget isn't impacted.
Excluding Mobile Applications
In most accounts, mobile applications waste spend without converting. Exclude them from the account.
Zeroing In On Your Target Audience
Audience performance seems off? We check to see if Google is automatically expanding your audience with 'similar' individuals among other measures to get you infront of the right individuals for you.
Keyword Optimization
A master list of over 1,500+ commonly added negative keywords that will be reviewed and added to your campaigns.
Testimonials
Don't take our word for it, see what our customers say
"Craig has done amazing work with my AdWords accounts. He is always quick to respond and help wherever he can and provides quality reporting that I can share with my clients easily. He has always gone above and beyond my expectations and I will recommend him to anyone looking for help managing and optimizing their AdWords accounts!
"Craig has been great to work with. He is very knowledgable, responds quickly and always has a quick turnaround."
"I am happy and proud to be working with you both, excellent professionals and persons."
"Craig is the consummate professional and expert. He's been able to guide our organization through a rocky landscape of strange business goals, changing our VP priorities, and shifting branding to establish a firm and solid stake in Google Adwords. He's consistently abreast of new opportunities and has been able to get our account included in Beta testing new functionality. I fully recommend Craig and PPC Pro for your paid advertising needs."
Featured Resources
Experts in the industry, keeping track so you don't have to.
